Colgate Total Whitening Toothpaste 4-Pack Deal on Amazon

A 4-pack of full-size Colgate Total Whitening tubes drops to $9.09 via Subscribe & Save — about $2.27 a tube for a toothpaste most households already buy.

A pantry-staple price worth stocking up on

At $9.09 for four 5.1-oz tubes through Subscribe & Save, you're landing at roughly $2.27 per tube — noticeably below what these run at the drugstore, where a single tube often tops $4. Colgate Total is a solid everyday toothpaste: it covers fluoride protection, antibacterial action, and surface stain removal in one formula without anything exotic. If your household goes through toothpaste at a normal clip, buying four at once just makes arithmetic sense. Free shipping seals it if you have Prime or can hit the $35 cart threshold.

The S&S commitment is easy to overlook — here's what to know

The catch is that $9.09 price is Subscribe & Save, meaning Amazon will auto-ship more tubes on a schedule you choose. You can cancel after the first shipment and keep the discount, but you do have to remember to do it. Also worth setting expectations on the 'whitening' claim: like most whitening toothpastes, this works via mild abrasives that reduce surface stains over time — it won't lift deep discoloration. For anyone already buying Colgate Total regularly, though, this is a straightforward deal with no real downside.